Oscar-nominated actress Salma Hayek launched a marketing campaign on Wednesday to fight violence in opposition to ladies caught at residence below coronavirus lockdown measures, urging her thousands and thousands of social media followers to “stand in solidarity with ladies.” The #StandWithWomen marketing campaign can be run by vogue model Gucci’s Chime For Change initiative based by Hayek and singer Beyonce in 2013 and assist fund organizations combating home violence all over the world.
“We retreat into our houses to guard ourselves from the specter of COVID-19, however what if our residence was a risk itself?” mentioned Hayek in a video shared to her almost 15 million followers on Instagram.
“It’s so vital that we take a stand in opposition to gender-based violence…. We will actually obtain change if our voices come collectively and scream: no extra.”
International locations all over the world have issued stay-at-home orders to fight the coronavirus outbreak, however the measures can go away ladies trapped at residence with their abusers and unable to hunt assist.
In a earlier put up Salma wrote about when she and Beyonce acquired collectively to launch Chime For Change, “Seven years in the past I got here along with #Beyonce and Gucci to launch the CHIME FOR CHANGE motion with the mission to make sure that women and girls all over the world have equal entry to well being, training and justice. Tomorrow I’ll announce a brand new CHIME FOR CHANGE marketing campaign to #Standwithwomen at this vital time. #chimeforchange”.
The Mexican-born Hayek was nominated for an Academy Award for her position within the 2002 film “Frida.”
She is the newest superstar to hitch the outcry about violence in opposition to ladies below lockdown, with South African star Charlize Theron launching an identical marketing campaign in April.
Greater than 50 different actresses and leaders have joined Theron’s marketing campaign.
The #StandWithWomen marketing campaign is being run in partnership with the Kering Basis, a non-profit which combats home violence within the Americas, Western Europe and Asia.
United Nations Secretary Common Antonio Guterres has referred to as on states to take pressing motion to deal with a “horrifying international surge” in home violence, including that for a lot of ladies and ladies, being in their very own houses was typically probably the most harmful.